Jackie Berra, Creative Industry Professional
Professional
Summary
Summary
Dynamic creative leader with extensive experience across graphic design, 3D design, and video production. Known for driving success through innovative thinking, strategic leadership, and a passion for servant leadership. Skilled in managing diverse creative scopes and delivering projects on time and on budget. Committed to fostering inclusive and collaborative team environments.
My super-skills include:
Creative and people-driven professional specializing in executing the end-to-end creative process, team operation management and strategic business development
Team leader and collaborator with experience in managing and developing onboarding initiatives, growth strategies, internal team support systems and relationship-building initiatives
Skilled in leading cross-team collaboration, and a strong ability to establish direction and encourage continuous improvement and innovation with undeniable execution
CAPABILITIES:
Creative services management and operations, mentorship, graphic and web design, 3D design and modeling, video and podcast production, design thinking, recruiting, process development and documentation, strong organizational skills, adaptable to change
INDUSTRIES:
Retail merchendising and display design, architecture, interior design, collegiate and professional sports, entertainment, home and business security, local and small business and non-profit, marketing and advertising.
Experience
Lead Creative Director for various retail display design projects. Managed creative services and operations, collaborating with project management and engineering teams to deliver designs on time and within budget.Producer of the Blue Light Special Podcast -- Blue Light Special is the podcast for CPG brand marketers who want to lighten up their hustle in retail and real life. PROJECT MANAGER, LEAD
IMAGEMAKERS, INC.July 2021 - April 2022Managed several active projects, ensuring timely and budget-conscious delivery through effective coordination.
November 2016 - April 2021Directed creative services and operations, leading cross-functional teams to innovative project outcomes.
August 2011 - October 2016Oversaw all creative output, enhancing the brand presence of Kansas Athletics through strategic design initiatives.
January 2003 - August 2011Produced high-quality graphic designs, contributing to the company’s branding and marketing success.
April 2023 - presentSpearhead consulting projects focusing on creative process improvement and strategic business development.
April 2005 - presentDeliver comprehensive creative services including graphic design, 3D design, and video production for a variety of clients, including several non-profit organizations.
Skills
Creative Leadership: Expert in guiding creative teams to achieve exceptional results.
Project Management: Proficient in managing project schedules, budgets, and resources.
Design Expertise: Skilled in graphic design, 3D design, web design, and video production.
Process Development: Strong in developing and implementing efficient creative processes.
Diversity and Inclusion: Passionate about promoting inclusive work environments through dedicated leadership training and initiatives.
Education
University of Kansas
Bachelor of Fine Arts (BFA) in Graphic Design
Lawrence, Kansas
Certifications
In-House Management Certification, HOW Design
Adobe DPS Certification, HOW Design